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Content Syndication

Are you creating great content at a corporate, regional or country level and yet struggling to get your partners to utilize that content effectively? Would you like to drive up your share of your partner’s online presence? Are you looking for fresh ways to stimulate partner growth?
Content syndication is a very cost-effective way of increasing your market presence, brand awareness and ultimately driving partner growth. It does this by giving you an easy to manage way of keeping your partners’ websites current and up-to-date with all your latest content, product information, offers and messaging.
Vendors we’ve worked with have, on average, seen those partners that syndicate with them grow 30% faster than similar partners that don’t.
However just buying a syndication platform is not a silver bullet! A successful syndication program needs to address content quality & relevancy, appropriate platform selection and provide partners with a helping hand to ensure that they activate their syndication and have a positive first experience. And that is where EIMS can help!
EIMS provides the following syndication services:
  • Syndication strategy & program design.
  • Platform selection support.
  • Content ‘readiness’ evaluation.
  • Partner Activator™ - a proactive approach to ensuring a high uptake.
  • Post syndication support.

Key Features & Benefits:

  • Maintain your brand awareness and brand integrity, and keep your message on-topic throughout the year, by ensuring your partners always have the latest messaging and product information.
  • Share ‘hot of the press’ reference materials, accreditations, video content, case studies and white papers as soon as they are made available.
  • Make it super-easy for your partners to promote your new products and latest offers, ensuring that your partner is representing you as you’d like them to.
  • Drive increased SEO rankings for your products and solutions via your partner’s website.
  • Drive faster growth at a very attractive price point that more than makes sense.
For more information, call us on +44 01202 555533.


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